Marine Protection Report for Ocean Conservation

At Metabolic, I designed the visuals for this report and social media assets, aiming to communicate the urgent need for ocean conservation. The report was launched as part of the #ForTheOcean campaign, encouraging global governments to fulfill the 30x30 target: protecting 30% of the ocean, land, and freshwater by 2030.

Key Takeaways:

- Only 8.3% of the ocean is currently protected, with less than 3% effectively safeguarded.
- Five key recommendations to improve and scale up ocean conservation efforts.
- Highlighting the critical role of ocean regeneration in biodiversity preservation, combating climate change, and ensuring food and livelihood security.

Client: Bloomberg Philanthropies Ocean Initiative, in collaboration with Marine Conservation Institute, SkyTruth, Campaign for Nature, and Greenhouse Communications

Impact:
The report, launched at COP39, garnered significant media attention, amplifying its impact and contributing to important global conversations. It received widespread recognition, including coverage on BBC Radio, where John Kerry, Former U.S. Secretary of State, emphasized its importance: “This report is geared to focus people on the urgent need to take steps to protect the ocean itself and the assets of the ocean.”